Social Media Pro | Your Social Media Plan

Social Media Pro - "Your Step-By-Step" Do-It-Yourself Guide to Social Media Marketing

Learn how to create your brand, set-up your social media profiles, and optimal practices for maintenance and growth. | taught by Kate Buck

Course description

Get step-by-step training in how to create your brand, set up all aspects of your business and social media properties, and learn what you need to do day-to-day once you're set up to manage your day-to-day presence and growth.

In addition to the course curriculum on this page, access to these additional two courses are included with your purchase...

1. Facebook Pro 2. Twitter Pro

Kate Buck
Kate Buck
Senior Instructor

Co-founder, Social Media Manager Pro
Kate Buck Jr. has worked with some of the top names in Internet Marketing and has consulted with hundreds of entrepreneurs, businesses, and nonprofits around the globe. She is the creator of a Social Media Manager training program in which more than 10,000 social media managers have participated and speaks at interactive marketing conferences and trainings around the country.

Course Curriculum

5-Step Approach to Social Media
14:19
Introduction to the 5-Step Approach to Social Media
Slides
Strategic Questions for Listening Phase
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Listen
13:13
Step 1 - Listen
Slides
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Create
10:13
Step 2 - Create
Slides
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Grow
09:26
Step 3 - Grow
Slides
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Engage
09:38
Step 4 - Engage
Slides
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Invite
09:03
Step 5 - Invite
Slides
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Creating Your Customer Avatar
21:36
Customer Avatar Training
Customer Avatar Workbook
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Branding Your Business
70:52
Branding Overview
About Your Brand
Branding 1: Brainstorming Your Target Demographic
Branding 1: Solving Your Niche's "Problem"
Branding 1: Messaging
Branding 1: Your Unique Selling Proposition (USP)
Branding 1: Storytelling
Branding 2: Keyword Research
Branding 2: Creating a Single Email Address
Branding 2: Branding Components
Branding Checklist
Components of a Killer Brand
Domains, Keywords & Usernames
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Editorial Calendar
07:37
Editorial & Promotions Calendar
Slides
Promotions & Affiliate Calendar
Editorial Calendar Content Mix
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Content & Connections
10:13
Content & Connections
Blog Topic Ideas
100 Killer Social Media Content Ideas
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Setting Up Your Social Profiles
28:00
Tech Set Up Checklist
Setting up Social Profiles
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Setting Up Gmail
02:53
Setting Up Gmail
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